Performance Marketing Specialist

European, the Middle East

Own and lead our paid advertising strategy to drive developer-focused growth

We’re OnTheGoSystems – creators of WPML, the most popular translation plugin for WordPress. We’ve been fully remote since 2008, with over 100 team members in 40+ countries. Now we’re launching a new SaaS product – PTC (Private Translation Cloud) – aimed at software developers and small dev teams who need continuous, high-quality software localization.

We’re looking for a Performance Marketer who can set up, run, and optimize paid campaigns from end to end. You’ll be the owner of our paid acquisition engine.

What You’ll Do

  • Plan and run campaigns across Google Ads, Meta (Facebook), and Reddit
  • Set up pixels, analytics, audiences, goals, and conversion tracking
  • Test and iterate on ads, landing pages, creatives, and targeting
  • Drive traffic, leads, and sales for PTC – with a clear focus on ROI
  • Analyze campaign performance, produce reports, and improve based on data
  • Work closely with content, design, and IT teams to execute fast and well

What You Bring

  • Hands-on experience running and optimizing paid campaigns (especially for B2B SaaS)
  • Strong knowledge of conversion tracking and attribution (GTM, GA, Meta Pixel, etc.)
  • Comfort working independently and managing cross-functional input
  • Focus on results – not theory
  • Bonus: You’ve marketed to developers or technical buyers before

Your Support System

  • CEO: You report directly and get fast access to anything needed
  • IT team: Helps with GTM and technical setup
  • Content team: Supports writing – you specify what and review quality
  • Design team: Delivers creative assets based on your brief

Why Work With Us?

  • Trusted and profitable company with over 1.5M active sites using our tools
  • Remote-first since day one
  • Fast-paced environment where results matter
  • Freedom to own your work and deliver impact
  • Long-term team with zero tolerance for office politics

If you want full ownership, real influence, and the tools to grow a serious SaaS product – we’d love to hear from you.

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Our Hiring Process

You’ll have 3-4 interviews that take between 30 to 90 minutes each. You’ll be talking with our HR, the team leader and members of the team you’re interviewing for.

For some roles, we’ll also ask for an assignment. If this assignment requires significant time, we’ll pay for your time doing it.

In these interviews, we know that you’re interviewing us, like we’re interviewing you. We welcome your questions and will answer them gladly.

At OnTheGoSystems, we keep things simple and straightforward. In most cases, our interview process is made up of three parts:

1. The Chat with the Recruiter

60 mins

During this informal video call, we’ll tell you more about the job and OnTheGoSystems (OTGS), and you can ask us anything you want.

2. The Technical Deep Dive

60-90 mins

This video call has a technical focus and gives you the opportunity to speak to potential teammates and see how you can contribute to the team. You can expect detailed questions about your experience and qualifications, and you may be asked to do a live assignment, depending on the position.

3. The Check-In with the HR Manager

30 mins

During the quick video call with our HR Manager, we’ll ensure that everyone is on the same page regarding the position you’re applying for. You can ask questions and clarify any doubts you may have. We’ll also cover any administrative details necessary to extend a final offer that meets your needs and expectations.

Our goal is to make sure that you feel comfortable, informed, and excited about the opportunity to join our team. We believe interviews should be a two-way conversation, so don’t hesitate to ask as many questions as you’d like!

What OnTheGoSystems offers

Work from Anywhere

Grow your career

Great teammates

Work-Life balance

A stable company

About Us

OnTheGoSystems is a fully remote company with over:

  • 100 team members
  • 250,000 clients
  • 1,000,000 sites running our software

Want to learn more?

About us and how we work