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Content Marketing Lead

European, the Middle East or African working hours
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At OnTheGoSystems, the company behind WPML, used on more than 1.5 million websites worldwide, we’re looking for a creative, experienced Content Marketing Lead who knows how to turn great content into real business results.

AI has changed how we create content, and we embrace it. But great content still needs someone who understands customers, spots opportunities, tells compelling stories, and knows what actually works. 

We’re looking for someone who combines excellent writing skills, creativity, business understanding, and hands-on execution to make smart decisions, turn ideas into compelling content, attract customers, and help our business grow.

What You’ll Do

You’ll have the freedom to shape our content marketing, experiment with new ideas, and see the impact of your work.

  • Create content that makes a difference: write engaging website pages, articles, emails, and campaigns that attract and connect with customers.
  • Own the content direction: identify opportunities, set priorities, and bring ideas from concept to publication.
  • Make the most of AI: use AI tools to research, create, improve, and scale content while keeping quality high.
  • Grow our visibility: improve SEO and AI-search presence (GEO/AEO) to help more people discover our products.
  • Build connections: collaborate with partners, customers, and product experts to create content that stands out.
  • Turn insights into results: track performance, experiment, learn what works, and continuously improve.

You’ll work closely with our CEO, product teams, and marketing colleagues, with plenty of room to bring your own ideas to life.

What We’re Looking For

  • You’re an excellent writer and experienced content marketer who can make even complex technical products interesting and easy to understand.
  • You’ve owned successful content marketing projects and can show the results of your work.
  • You are hands-on with SEO, email marketing, and content distribution, and know how they contribute to business growth.
  • You’re AI-native, using AI tools confidently to create better content and work more effectively.
  • You understand customers, products, and competition, and can turn these insights into compelling content.
  • You’re creative, proactive, and independent. You enjoy making decisions, trying new things, and taking responsibility for results.
  • You have experience with SaaS, software, WordPress, or other technical products.

Why Join Us?

We’re a profitable, self-funded software company with a global customer base and a fully remote team.

You’ll have the chance to own content marketing for an established product, work directly with decision-makers, experiment with the latest AI tools, and make a visible impact on our business.

We value great ideas, initiative, and people who enjoy turning opportunities into results.

What We Offer

  • 100% remote work with an international team.
  • Paid time off and national holidays to recharge.
  • Body and Mind Movement (BAMM) program to support your hobbies and well-being.
  • Computer budget for a comfortable workspace.
  • Kindle and access to our company Amazon account.
  • Smart, supportive, and self-driven colleagues from around the world.
  • Freedom to experiment, grow, and make a real impact.

Love creating content, exploring what AI can do, and seeing your ideas turn into real results? We’d love to meet you!

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Our Hiring Process

We run a clear and structured hiring process designed to be fair, transparent, and respectful of your time. Each step helps both you and us understand whether working together makes sense.

You’ll have 2–3 interviews, each lasting 60–90 minutes. You’ll speak with our recruiters, the team leader, and members of the team you’re interviewing for.

After successful interviews, we may invite you to a 14-day paid test, focused on real tasks, followed by signing an Independent Contractor agreement and a 3-month trial period if things go well. 

1. HR Interview

The first step is a call with our Recruiter.

We talk about your background, experience, and what you are looking for next. We also explain how we work at OnTheGoSystems and what the role involves. You will have time to ask questions.

2. Technical Interviews

If we continue, you will be invited to 1–2 technical interviews, each lasting 60–90 minutes.

You will speak with developers and team leaders from the team you may join. The focus is on real experience, problem-solving, and how you approach your work.

3. 14-Day Test and Trial

After successful technical interviews, we proceed with a 14-day paid test. You work on real tasks with your team leader and mentor to see if we are a good match. 


If this goes well, the next step is to sign an Independent Contractor agreement and proceed to a 3-month trial period. This allows both sides to see how working together feels in a real setup.

Our goal is that by the end of the process, you feel informed, respected, and excited to build meaningful work with us.

What OnTheGoSystems offers

Work from Anywhere

Grow your career

Great teammates

Work-Life balance

A stable company

About Us

OnTheGoSystems is a fully remote company with over:

  • 100 team members
  • 250,000 clients
  • 1,000,000 sites running our software

Our Work Values

Discover the leadership principles that drive our decisions, culture, and success.